As a text-book client you may not be fully equipped with all the knowledge you need to really aggravate your web designer. When you are regularly supplying feedback, files and space for your designer to produce your digital masterpiece, it can be hard to imagine a scenario where you could cause a bit of healthy disruption.
We want you to be as informed as possible, so here is a ‘how to’ guide for all current and future clients, to ensure you are able to cause at least a little irritation and keep your designer on their toes… and the inside scoop on why you probably shouldn’t.
So here are 5 sure-fire ways to irritate a web designer:
1. Ask to make the logo bigger
They have slaved away on a comprehensive website build. The page layout has been optimised to be user friendly and visually pleasing. They have sent it over to you to approve… but you are not convinced the logo is big enough.
“Can you make the logo bigger?” Sounds like a simple request, right? Surely, it’s easily fixable? Well it can be; however, the change is not only unnecessary but, depending on the design, it can be time consuming and will only serve to take up valuable page real estate. Even the size of your logo is a creative decision that has been well considered, in order to ensure your web page retains the attention of its audience.
Your logo is your businesses ID. Much like your own name it does not define you or tell anyone about you in any great depth. If someone has visited your page, the chances are they already know what they are looking to gain from you; rather than waste time reminding them who you are, you should take every opportunity to show them that you can deliver it!
You have hired a professional because you want the best, right? You are not equipped to create the material yourself so have paid to have someone with the knowhow take care of it all for you.
So why then interfere?
Obviously, they will need to know what you are looking for and what you want to achieve, and they will welcome your feedback once they have finished it. However, attempting to micro-manage the process is a recipe for disaster; and asking for input from equally inexperienced team members is also likely to produce a mishmash of ideas, resulting in something unappetising. There is such a thing as ‘too many cooks’ you know. Click here to read our article.
3. Assume you are their only client
When you call and ask your designer if they can turn around a poster in 24 hours, don’t just take into consideration the scale of the job… but consider the work that has to be delayed in order to meet your demands. Contrary to what you may think, you are not their only client. They are not sat at their laptop scrolling through their twitter feed waiting for your next amends request to come in. Web designers will often have a large number of jobs in progress at any one time and you can guarantee that every client will believe that theirs should take priority.
4. Demand efficiency then don’t provide prompt feedback
If you set a tight deadline, then expect to provide feedback just as rapidly. Asking a designer to produce work in 24 hours and then taking a week to send back your amends just demonstrates that the work was not as desperate as you suggested it was. Following on from the previous point, the designer has likely downed tools elsewhere in order to meet your needs and to not demonstrate the same level of commitment is quite frankly unprofessional. We are all busy.
Sometimes urgent really means urgent and your designer will of course work hard to meet your needs. However, when asking for a prompt turn around take a moment to reflect on how crucial it really is. Do you really need it back in 24 hours when you have two weeks until the print deadline? Can you maybe afford to give a longer time scale to alleviate unnecessary pressure? Rather than set people up for a fail, put in polite and realistic requests and you may likely find that your designer exceeds your expectations.
5. Have unrealistic expectations
“I need a new website; I have a £200 budget”. Web design is both time consuming and complex. Nothing is more insulting to a designer than when prospective clients undermine their value. The ‘quick-fix’, templated, DIY sites that are so readily available now, have done significant damage to undermine the value of professional web developers. If you want a professional bespoke website then expect to pay fairly for one.
The promise of more work is also not equivalent to currency. Would you go to restaurant and ask for a discount because you “promise to eat there again”? It borders on insulting to have your skills so highly undervalued. It is acceptable to have a budget and designers will work with you to help you understand what is achievable within yours, but don’t expect a palace for the price of a two up two down in Yorkshire. Knee Deep offer a free consultation where all these questions can be ironed out.
Help them help you
Your designer is working hard to ensure that your branding is up to scratch and using their well-practiced skills to ensure your online presence is working well for you. So be the kind of customer that you would want for your own business and do your best to avoid these common irritants.
If you are ready to get online (and start irritating a web designer) then you can get in touch here